Social marketing budgets in 2013
52% of US B2C marketers and 41% of US B2B marketers planned to increase their social marketing budgets in 2013 according to â€œState of Digital Marketing 2012 Report". The results are:
Facebook - 65%of B2C marketers spend money, B2B marketers only 40%;
Twitter -Â Â 39% of B2C marketers spend money , B2B marketers onlyÂ 30%;
LinkedIn -23% of B2C marketers spend money, B2B marketers more than 39%.
Which social media platforms leads for B2B and B2C:
67% of B2C marketers generated leads from Facebook, 43% generated leads from Twitter, and 21% generated leads from LinkedIn.Â For B2B marketers, LinkedIn generated the most leads (44%).
How much do you spend for social medias?